Until then, this is more important: TODAY is "Giving Tuesday," a national day of giving to kick off the annual holiday season added to the calendar on the Tuesday following Thanksgiving, Black Friday, and Cyber Monday. #GivingTuesday is a campaign which celebrates and encourages charitable activities that support non-profit organizations.
So, TODAY, Tuesday, December 3, 2013 is the second annual Giving Tuesday and, in the same way that retail stores take part in Black Friday and online retailers Cyber Monday, the creators of #GivingTuesday want the giving community to come together, asking that partners create and commit to a project for/on #GivingTuesday and then help spread the word to their networks. (May I politely suggest The Toa Nafasi Project??)
#GivingTuesday started with New York’s 92nd Street Y which brought the expertise of nearly 140 years of community-management to the project. The United Nations Foundation then joined as partners, adding their strategic and communications clout. An amazing team of influencers offered their ideas, contacts, and wisdom to help shape and improve the concept and a powerful list of corporations and non-profits agreed to be founding partners, spreading the word and committing to their own #GivingTuesday initiatives. Since then, countless organizations, friends, and leaders have all added their support and talents to make #GivingTuesday a reality.
As a registered 501(c)(3) non-profit organization with a specific initiative, The Toa Nafasi Project is a legitimate humanitarian cause capable of accepting tax-deductible charitable donations at this time. Businesses, families, and individuals are encouraged to be generous in whatever ways matter to them, whether that means volunteering with or donating to a favorite cause. So, please consider The Toa Nafasi Project this Giving Tuesday and throughout this holiday season! Cheers!!
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